DIY your simple video projects and save your marketing budget for that big once-a-year knock-their-socks-off video.
Hiring a professional video crew can cost thousands of dollars for a single project, so a lot of organizations can’t afford to do more than one a year. But with video being such a valuable tool online, this is a HUGE missed opportunity.
There are tons of things a small business, entrepreneur or nonprofit can do on their own, with just a phone camera and basic editing software, that can keep their reach up on their social accounts and keep building those relationships throughout the year.
We know you still want your videos to be impactful and professional, so we’re here to share tips and strategies that you can do on your own to improve the quality of your DIY video projects.
There is definitely still a need to hire professional videographers.
For more complex projects where the stakes are high, we definitely recommend working with a professional team. There are going to be projects that are just too big for someone who doesn’t do this for a living. But for everything else, we’re here to help you go for it!