Before we get into this topic, we really want to stress that a lighting kit isn’t necessary to start making your own marketing videos. Remember, done is better than perfect!
But when you can afford it, a basic lighting setup can do a lot to improve the look of your videos.
In this episode, we go over three point lighting, what to look for when purchasing lights, and if you should get a ring light or a panel light.
Episode Topics: “Basic Lighting Setup for Marketing Videos”
- What to do if you don’t have lights
- Why to record a test clip
- When to invest in lighting
- Three point lighting
- What to look for
- Color temperature
- Brightness or intensity
- Softbox
- Barndoors
- Ring light or panel light
- Overhead lighting
- LED color lights
